Friday, November 13, 2009

Copyrights and Trademarks - does your business need both?

The protection of intellectual property aspects of your business is a worthwhile investment. However, it is difficult to know what type of intellectual property, working for what facets of your business. Take the time to make everything down.

Copyrights:

Copyrights can be obtained for things of an artistic nature. This includes of course, poetry can make movies, sculpture, music, fiction, etc. But also things that do not necessarily seem "artistic" in the generalThe meaning of the word. Copyright can also be obtained for advertising copy, games, software programs and plans, to name a few.

To protect text as it appears on advertising copy, speeches, brochures, pamphlets, online books, reports, etc., would apply in literary works are submitted.

To protect images and graphics products such as technical drawings, posters, labels, games, etc., a Visual Art Works application would be filed.

Only a few things that could be protected byCopyrights are so solid, if you have other items in mind, you should contact the U.S. Copyright Office.

Brands:

A "registered trademark" or ® refers to a name, slogans or logos that are officially registered with the U.S. Patent and Trademark Office (USPTO). Registration of a trademark is beneficial to a company because they have publicly stated that is her trademark with the USPTO and thus registered, you will have exclusive rights to that namewithin your industry.

Before investing your time, money and effort into a name, it is highly advisable that carried out extensive research to ensure that the name that you are interested really available.

This includes the user logged on and registered federal and state trademark files as well as the U.S. National Common-Law files. Then, when it is clear, you can decide if you want a federal or state trademark files.

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